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Metrics

Metrics

Acquisition
Metrics
Analysis

Retail Acquisitions - Know Your Goals Before You Start

For financial institutions looking to boost their rate of retail acquisitions, marketing campaigns can be customized to pursue many different goals.
Data
Revenue
Segmentation
Metrics

Data Byte - Revenue Segmentation

Revenue segmentation estimates a customer's current revenue generation and potential for additional revenue with new product openings. Customers are then categorized into groups based on this information for actionable insights.
Data
Metrics
Reporting

The Power of Dashboards in Data Analysis

What makes dashboards more valuable than a standard Excel pivot table, chart, or even a PowerPoint slide is the ability for the user or presenter to interact with the dashboards and, thus, the data.